Press kit

Writing about StrayBond?

Descriptions, facts, logos and photos, free to use in coverage of StrayBond. If you need anything else, email us.

Download everything (ZIP, 2 MB)

At a glance

The facts.

Name
StrayBond (one word, capital S and B)
What it is
An independent project building three connected platforms for street cats
Vision
Street cats and people, living well together.
Mission
Give every street cat an identity, get help to the ones in need, and give cities real numbers.
Platforms
Island of Cats, a free game for cat lovers: out now on Android
StrayCare, a work app for caretakers, shelters and vets: in development
StrayWatch, a dashboard for cities: planned
Based in
Cyprus, where it starts; built to work anywhere
Founder
Kyriakos Alexandrou
Run by
Skoulix Labs
Website
straybond.com · islandofcats.org
Press contact
IslandOfCatsTeam@gmail.com

Today’s numbers from Island of Cats

  • –street cats with an identity
  • –sightings
  • –towns and villages
  • –ear-tipped (neutered)

Live counts, so please give the date when you quote them.

Descriptions

Describe us in any length.

One line

StrayBond connects the people who meet, care for and plan for street cats, so every cat is known and none is left without help.

Short, about 50 words

StrayBond is an independent project from Cyprus building three connected platforms for street cats: Island of Cats, a free game where cat lovers catch and collect the cats they meet; StrayCare, a work app for caretakers, shelters and vets; and StrayWatch, a dashboard that gives cities real numbers.

Long, about 150 words

Plenty of people care about street cats, but the care is scattered. Nobody knows how many cats a street has or which are neutered, people who spot a hurt cat have no one to tell, volunteers keep records in group chats, and cities decide without real numbers.

StrayBond connects that care through three platforms that share one record per cat. Island of Cats, a free game out now on Android, lets anyone catch the cats they meet and give each one an identity. StrayCare, in development, gives caretakers, shelters and vets one place for colonies, neutering and reports. StrayWatch, planned, shows councils the numbers for their own area.

StrayBond is starting in Cyprus, where street cats are said to outnumber people, and is built to work anywhere. Its vision: street cats and people, living well together.

Logos

One family, four marks.

Please use them as they are: don’t redraw, recolour, stretch or add effects.

Colours and type

Each platform keeps its colour.

  • StrayBond navy#1B2238
  • Island of Cats yellow#F1BA55
  • StrayCare green#4C9455
  • StrayWatch blue#4F7BB3

Headings are set in Fraunces, a free typeface.

Photos and screens

Real cats, real streets.

Street cats in Cyprus, and Island of Cats on a phone. Free to use in coverage of StrayBond, credit “StrayBond”.

  • Two street cats eating at a feeding spotA feeding spot
  • A street cat rolling in the sunOff duty
  • A ginger and white cat on a wallOn the wall
  • Island of Cats: snapping a catSnap a cat
  • Island of Cats: naming a catName it
  • Island of Cats: the mapThe map
  • Island of Cats: the leaderboardLeaderboard

Press contact.

Interviews, more photos or a quote: write to us and we’ll get back to you.

IslandOfCatsTeam@gmail.com